We’re product marketing leaders in B2B SaaS

transforming products into powerful stories
and go-to-market strategies that sell.

We have three ways to help you grow

  • Agency

    Full-service marketing team to lead strategy and execution with product marketing, sales enablement, and design.

  • Fractional

    Connecting B2B SaaS startups with vetted fractional product marketing consultants available 5-40 hrs per week, backed by our full agency team.

  • Playbooks

    Self-serve marketing strategy program packed with best practices, templates & weekly office hours.

We’re seasoned experts with proven success across years and industries

  • 10+ Years

    Founded in 2016, we’ve been driving meaningful impact for our clients for more than 10 years.

  • 70+ Clients

    From pre-launch to post-IPO, we’ve worked with more than 70 different brands like Mercury, LinkedIn, ServiceNow, and Momentum.

  • 10+ Industries

    We specialize in B2B tech, but we’ve run our process-driven approach with companies across different industries.

We’re experts in product marketing, sales enablement, and design

We leverage our past in-house experience

Logos for Eventbrite, Klaviyo, Zendesk, Yahoo, and SauceLabs
Logos for Intercom, Hired, AWS, and Salesforce

To help drive revenue at top tech companies

 

We have experience in deeply technical industries

“The Olivine team played a crucial role in helping us craft and launch a new brand and website. Despite entering a competitive market, we were able to identify our unique value proposition as a brand and product, and clearly reflect that positioning in our overall marketing strategy. Olivine has been creative, thoughtful, and nimble throughout our partnership.”

TATIANA MOROZOVA
Director of Marketing at ServiceNow

Tatiana Morozova headshot

“Olivine has been an incredible partner as we've defined our go-to-market strategy. I was impressed by their attention to detail and structured approach while still being flexible to our needs. Launching a product is always high stakes but Olivine guided us through it with competence and confidence—helping us make the biggest impact possible."

SEBASTIEN MAGOUTIER
Director of Product Marketing at Envoy

Sebastien Magoutier headshot

“Olivine’s guidance and support has been instrumental in positioning Elation to meet its growth goals. They are trusted partners with professionalism, sharpness, and speed that makes working together easy.”

ADAM FARREN
CMO at Elation Health

Adam Farren headshot

“Diligent has grown rapidly through multiple acquisitions, and we needed to transform from selling siloed point solutions to selling one cohesive platform. With Olivine we now have a strong framework to present our personas, a new platform pitch, and other sales enablement materials—allowing commercial teams to get up to speed quickly.”

BRITTANY CLARK
VP of Product Marketing at Diligent

Brittany Clark headshot

“Partnering with Olivine was a great experience. From the very beginning of the partnership, we were able to see value from Olivine. Through a series of engaging workshops, we uncovered insights that helped to inform our messaging and positioning, and even website flow. As we moved into the website phase of our work together, Olivine worked closely with our team to ensure they were capturing the true essence of our brand. Their team stayed organized, communicative, and kept us on track to deliver the final product within our goal date.”

WILL CLARK
Founder and Chief Product Officer at Stellar Tickets

Will Clark headshot

“We revolutionized the cyber security awareness industry with a human-centric approach that is based on learning psychology and behavioral science. Olivine helped us to evolve our brand and translate this disruptive approach in a new brand strategy – verbally and visually. Together with Olivine, we brought our brand to the next level, clearly differentiating ourselves from the legacy competition, ensuring that our company culture is reflected in our brand, and showcasing that we truly focus on the human factor. Olivine provided strategic support, kept up with our fast pace, and provided unique insights.”

NIKLAS HELLEMANN
CEO & Co-Founder at SoSafe

Niklas Hellemann headshot

We focus on relationships and impact

We connect the community & share what we know

We have a free messaging course, produce a monthly newsletter, write blog posts, and host a job board.


Ready to up-level your marketing strategy?