Padex is a pre-launch startup in the Document AI space. Their first product, Patent Analyzer, uses AI to automatically recognize and connect components of your document so you can review patents faster.
Document AI • Founded 2022 • Early-Stage information extraction and document processing.
We partnered for 1 month on branding
The Challenge
Create a visual identity for a pre-launch product.
Create a visual identity for an early-stage product that speaks to the core values of the company and allows for creative growth and further exploration over time. Design a landing page and adjacent product shots.
“The Olivine design team established the first branding for Padex with a logo, colors, fonts, and stylized product assets. I didn’t realize how much the vision of Padex would be affected by seeing their work, but the branding is fresh, builds credibility, and got me even more excited to build my company.
RYAN LAMBERT
Co-Founder & CEO of Padex
The Deliverables
Established the first brand identity and produced a Brand Style Guide for Padex.
We took a bold approach, looking to set Padex apart from typical companies in the Document AI space.
Logo, Fonts, & Colors
Designed a logo, logo mark, typography, and color palette for the Padex brand system.
Brand Style Guide
Developed a Brand Style Guide for the Padex team to reference and build upon over time.
Stylized Product Assets
Produced stylized product assets to be used on the website and pitch deck.