Alex Orlinski

Product Marketing Lead

Alex’s areas of expertise include defining go-to-market strategies, executing competitive differentiation plans, launching new products, and implementing market-specific solutions in North America, Europe, and the Middle East. Alex specializes in market research for software and technology businesses with a special focus on scale-ups and B2B SaaS organizations. In addition to being one of Product Marketing Alliance’s founding members, Alex is a PRINCE2® Registered Practitioner and a Lean Six Sigma certification holder. Having lived, worked, and volunteered in seven different countries, Alex is no stranger to navigating the complexities of cultural differences in a multicultural environment, and is fluent in English, Polish, and French.