At Olivine, we’ve witnessed our fair share of bad business decisions based on assumptions. I polled our team for their most compelling anecdotes and present 3 cases where research could have prevented major mistakes and 3 cases where research really paid off.

If you run a B2B SaaS business and want to give your sales a boost, a partner program could be just what you need. Partner programs are great for marketing, sales efforts and customer satisfaction.